2026 Seat Belt Campaign – It’s the 50th Anniversary of Mandatory Seat Belts

June 2026 marks the 50th anniversary of the obligation to wear seat belts in the front seat. Since 1976, most drivers have made buckling up a habit that helps save lives. However, each year, close to one third of all passenger vehicle occupants who are killed in an accident were not buckled up.

This campaign aims to show the consequences of not wearing a seat belt and to convince reluctant drivers and passengers to always buckle up. Seat belts play a major role in preventing injury and death, no matter where a person is sitting in the vehicle, how fast the vehicle is travelling or how long the trip.