Awareness Campaigns

2022 Speeding Campaign

“Let’s Respect Speed Limits”

The 2022 speeding campaign – “Let’s Respect Speed Limits” – aims to raise awareness among all drivers regarding the importance of respecting speed limits, because going over the speed limit even by just a little bit can be dangerous and have serious consequences.

Radio ad

Ad aired on Internet radio from June 6 to July 3, 2022, and on French and English-language radio from August 8 to 28, 2022

TV commercial

Commercial broadcast on French-language television and on Web TV from June 13 to July 17, 2022

Social media

French-language memes published on Facebook from June 8 to July 3, 2022

Homme-panneau 30 km/h

Femme-panneau 40 km/h

Homme-panneau 50 km/h

Calcul (calculation)

Bulle personnelle (personal bubble)

Vraiment? (really?)

Flash (flash)

Comptez les panneaux (count the road signs)

The videos and radio ads on this page are provided for consultation purposes only.