Awareness Campaigns

2016 Young Drivers Campaign


Throughout 2016, the SAAQ will be posting cartoons about road safety. The cartoons address the following themes: 

  • Alcohol
  • Seat belts
  • Fatigue
  • Drugs
  • Texting and driving
  • Speeding

Created by illustrator Yannick Lemay, the cartoons feature various events and public holidays, such as the Super Bowl, Valentine’s Day, Québec’s National Holiday and Halloween.

Cartoons posted on Facebook between February and December 2016

Super Bowl – Alcohol

Valentine’s Day – Seat Belts

Easter – Speeding

April fools’ day –texting and driving

Spring – Speeding

Grand prix – Speeding

Graduation – Alcohol

Québec’s national holiday – Alcohol and drugs

Festival – Alcohol

Regional campaign - Alcohol


Month of the dead – Texting and driving

Christmas – Speeding