Société de l'assurance automobile du Québec
Société de l'assurance automobile du Québec
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Awareness Campaigns

2019 Motorcycle Safety Campaign

"Motorcyclists and Motorists: Stay Alert!"

The 2019 campaign – "Motorcyclists and Motorists: Stay Alert!" – calls on motorists to exercise caution around motorcyclists and for riders to adopt safe behaviour on the road.

  • Motorcyclists: Make yourselves visible and adopt safe behaviour, including respecting speed limits.
  • Motorists: Anticipate the presence of motorcyclists and drive carefully around them. Don’t just check. Double-check.

For motorcyclists

Tv commercial

Commercial broadcast on French-language television and online from May 13 to June 9, 2019.

Banners

French-language banners posted online and on social media.

Ce week-end de grâce, ralentissez banner

 

Pas de dérape à la Saint-Jean banner

 

Long week-end, longue vie banner

 

Court long week-end banner

 

En moto, ralentissez banner

 

En moto, ralentissez banner

 

Pas de dérape en fin de semaine banner

For motorists

Radio ad

Ad aired on French-language radio from May 27 to July 14, 2019.

Social media videos

Videos posted on Facebook and Instagram from May 13 to July 14, 2019.

Need practice before the upcoming motorcycle season?

Take part in Motorcycle Safety Days!

Various workshops will help you learn to control your motorcycle, perfect your skills, and gain confidence.

Saturday, June 1, 2019
Sanair motorsports park (Saint-Pie)

Sunday, June 16, 2019
Autodrome de Montmagny

Admission is free.

The videos and radio ads on this page are provided for consultation purposes only.