Awareness Campaigns

2019 Drugs and Driving Campaign

"Cannabis is Stronger Than You Think"

The 2019 campaign – "Cannabis is Stronger Than You Think" – reminds road users that the effects of cannabis impair a person’s ability to drive.

From 2013 to 2017, among drivers killed in road accidents in Québec:

  • 34% had legal or illegal drugs in their bloodstream
  • 20% had cannabis in their bloodstream

Video

Video posted online and on social media from July 16 to 31, 2019

Posters

French-language posters displayed around festivals and events throughout summer 2019

Poster Le cannabis au volant a un impact

Poster Le cannabis au volant a un impact

 Poster Le cannabis au volant a un impact

The videos and radio ads on this page are provided for consultation purposes only.