Message broadcast on French-language television from October 16 to November 5, 2023
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Awareness Campaigns
2023 Road Safety Action Plan
« La sécurité routière, j’embarque. »
The La sécurité routière, j’embarque (when it comes to road safety, we can all drive change) campaign is part of the Québec government’s 2023-2028 road safety action plan and aims to mobilize the public to take action on road safety issues in order to make Québec roads safer.
Launch
Tv commercial
Message broadcast on French-language television from September 25 to October 8, 2023
Poster
Posters displayed in print and digital format from September 7 to 17, 2023
Posters displayed in bus shelters and digital display screens in schools from September 25 to October 29, 2023
Ads published in digital editions of daily newspapers from September 25 to October 29, 2023
Radio ad
Ad broadcast on English-language radio from September 7 to October 8, 2023
La sécurité routière, j’embarque (When it comes to road safety, we can all drive change)
By clicking on the video, you will change the context of this page.
School zones
TV COMMERCIAL
Message broadcast on French-language television from October 16 to November 5, 2023
Posters
Poster displayed in digital format from September 25 to October 29, 2023
Poster displayed in bus shelters from September 25 to October 29, 2023
Ads published in digital editions of daily newspapers from September 25 to October 29, 2023
Radio ad
Ad broadcast on English-language radio from October 16 to 29, 2023
By clicking on the video, you will change the context of this page.
The videos and radio ads on this page are provided for consultation purposes only.