Make a Scene to Prevent a Tragedy
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Our 2020 campaign – Make a Scene to Prevent a Tragedy. Don’t Drink or Take Drugs Before Driving. – reminds drivers not to take the wheel and to plan to get home safely if they have been drinking or taking drugs at a friend’s house or when visiting family.
Broadcast on English-language radio stations from July 27 to August 30, 2020
French-language posters displayed in public washrooms in bars and restaurants from August 3 to September 6, 2020
French-language video clips posted on YouTube and elsewhere online from August 10 to September 6, 2020
Transcript : Faites un drame pour en éviter un (drogue) (Make a scene to prevent a tragedy – Drugs)
French-language articles and video clip published on Narcity and Urbania, from August 19, 2020
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