The videos and radio ads on this page are provided for consultation purposes only.
The 2019 campaign – “Your phone. Or the road. You decide.” – aims to remind drivers of the risks associated with using a cell phone while driving, whether it be to send a text message, surf the Internet, choose a playlist or a song, or watch a video.
Commercials broadcast on French-language television and posted online and on social media from September 9 to October 6, 2019
Ads aired on French- and English-language radio from September 9 to October 6, 2019
French-language ad aired on Spotify from September 9 to October 6, 2019
French-language video clip played at gas pumps and posted on social media from September 9 to October 20, 2019
Various French-language posts published on social media between September 9 and October 6, 2019