Awareness Campaigns

2021 Speeding Awareness Campaign

“Leave Earlier. Obey Speed Limits.”

The 2021 speeding campaign – “Leave Earlier. Obey Speed Limits.” – aims to raise awareness among all drivers about the importance of taking their time on the road and obeying speed limits.

Radio Ad

Ad broadcast on French-language radio stations from June 14 to July 4, 2021

Tv Commercial

Commercial broadcast on French-language television and on Web TV from June 14 to July 11, 2021

Social Media

Videos posted on social media from June 14 to July 11, 2021

Les Roadtrippeux (roadtrippers)

Posts intended for motorcyclists on Facebook

Société de l'assurance automobile du Québec - « Depuis le début du télétravail, j’en profite pour aller me promener en moto sur l’heure du midi. Ça me permet de relaxer, de décrocher. [...] »

The videos and radio ads on this page are provided for consultation purposes only.

Last update: June 18, 2021